足球比分直播

基于ISO26000的國企改革新思路

2015-11-10 09:11:22 作者: 所屬分類:研究成果, 研究論文 閱讀:1933 評論:評論關閉

標簽:

?黎友煥(廣東省社會科學綜合研究開發中心主任、教授、博士、博士生導師??510610)?鄭茜?(廣東省社會科學院?510610)

來源:《鄭州航空工業管理學院學報》2015年第5期

摘要:在經濟體制改革逐步深入的背景下,社會責任在資源優化配置過程中的地位進一步提升,十八屆三中全會將承擔社會責任列為國企改革的六大重點內容之一,對國企改革提出了新的要求。本文在分析新一輪國企改革目標與內容、國企加強社會責任建設意義及ISO6000對國企改革影響的基礎上,基于ISO26000探索國企改革新思路,全面推進國企社會責任建設,提升企業競爭力。

關鍵詞:IS026000??社會責任?國企改革

  

Abstract:With?the?gradual?deepening?of?economic?reform,?the?importance?of?CSR?(?corporate?social?responsibility)?in?the?resources?allocation?has?further?enhanced,?CSR?has?been?listed?as?one?of?the?six?key?points?of?the?SOE?reform?(stateowned?enterprise?reform)?in?the?Third?Plenary?Session?of?the?18th?CPC?Central?Committee,?it?proposed?new?requirements?for?the?SOE?reform.?This?paper?firstly?analyzes?the?objectives,?contents?,the?ISO?26000’s?influence?of?the?SOE?reform?and?the?significance?of?promoting?the?state?owed?enterprises’?construction?of?CSR?,?then,?explores?new?idea?on?the?basis?of?ISO?26000,?to?promote?state-owned?enterprises’?CSR?standard?comprehensively?and?Enhance?their?competitiveness.

Key?word:ISO26000??CSR??SOE?Reform

GUOQIGAIGESHIQUANMIANSHENHUAGAIGEDEZHONGYAONEIRONGZHIYI,《ZHONGGONGZHONGYANGGUANYUQUANMIANSHENHUAGAIGERUOGANZHONGDAWENTIDEJUEDING》(XIACHENG《JUEDING》)CONGJIANCHIHEWANSHANJIBENJINGJIZHIDUDEJIAODU,QUELILEGUOYOUQIYEGAIGEDEXINFANGXIANGHEXINRENWU,MINGQUETICHU:“GUOYOUQIYEBIXUSHIYINGSHICHANGHUA、GUOJIHUAXINXINGSHI,YIGUIFANJINGYINGJUECE、ZICHANBAOZHIZENGZHI、GONGPINGCANYUJINGZHENG、TIGAOQIYEXIAOLV、ZENGQIANGQIYEHUOLI、CHENGDANSHEHUIZERENWEIZHONGDIAN,JINYIBUSHENHUAGUOYOUQIYEGAIGE。”?JIANGQIYESHEHUIZERENTISHENGDAOGUOQIGAIGEDEGAODU,JIANGLVXINGSHEHUIZERENZUOWEITUIDONGGUOQIGAIGEDEZHONGDIANCUOSHIJIAYIQIANGDIAO。LVXINGSHEHUIZERENJISHIGUOQIGAIGEDEZHONGYAONEIRONG,YESHIJINYIBUSHENHUAGUOQIGAIGEDEZHONGYAOTUJING,GUOQIJIAQIANGSHEHUIZERENJIANSHESHITUIJINWOGUOJINGJIFAZHANFANGSHIZHUANBIAN、TUIDONGJINGJISHEHUIQUANMIANKECHIXUFAZHANDEZHONGYAOLUJING。

ERISO26000SHISHOUGEGUOJISHEHUIZERENBIAOZHUN,MINGQUELESHEHUIZERENDEYUANZE、QUEDINGLESHEHUIZERENDEHEXINZHUTI,DUIYUGUOYOUQIYEDESHEHUIZERENSHIJIANJUYOUZHONGYAODEZHIDAOYIYI。LIUZANGYAN(2010)ZHICHU,ISO26000GAIBIANLECHUANTONGDESHEHUIZERENLINIANHERENZHI,JIANGSHEHUIZERENZUOWEIYIGEDONGTAIYANJIUDUIXIANG,BUJINGUIDINGLEZUZHIYAOWEIQIXINGWEIZAOCHENGDEHOUGUOHEYINGXIANGCHENGDANZEREN,HUANGUIDINGZUZHIYAOCHONGFENKAOLVDAOLIYIXIANGGUANFANGDEQIWANG,TONGGUOTOUMINGHEDAODEXINGWEINULIZAOFUSHEHUI。YINCI,BENWENJIEHEISO26000JIEDINGDEHEXINZHUTIJIJIANGSHEHUIZERENRONGRUZUZHIDEZHINAN,TANSUOGUOQIGAIGEXINSILU,TUIDONGQIYEYUSHEHUIHEXIEFAZHAN、GONGTONGJINBU。

一、?新一輪國企改革目標與內容

足球比分直播GUOYOUQIYEZUOWEIWOGUOGUOMINJINGJIDEZHIZHU,BUJINZAIQUANXINGYEJUYOUYINLINGZUOYONG,DUIGUOMINJINGJIFAZHANYEJUYOUBUKETIDAIDEZUOYONG。DANGQIANGUOQIGAIGEDESHENDUHEGUANGDUZHIJIEGUANXIDAOGUOYOUQIYEDEFAZHANQIANJING,LIQINGGUOQIGAIGEDEMUBIAO、QUEDINGGUOQIGAIGEDEZHUYAONEIRONGKEYIWEIGAIGEQUEDINGMINGQUEDEFANGXIANG,WEIXINYILUNGUOQIGAIGEDESHUNLITUIJINDIANDINGJICHU。

1、?新一輪國企改革的目標

CHANGQIYILAI,XUESHUJIEDUIGUOQISHELIDEMUDEJIGUOQIGAIGEDEMUBIAOJINXINGLETANSUO,XINGCHENGLEJUYOUJIANSHEXINGYIYIDEZHENZHIZHUOJIAN。YIBUFENXUEZHERENWEI,GUOYOUQIYEBENZHISHANGSHIZHUIQIUJINGJIXINGMUBIAODEQIYEZUZHI(Shleifer,?1998;?OECD,?2005),YINCI,GUOYOUQIYESHOUXIANYAOTISHENGYINGLINENGLI。JIYUCIZHONGGUANDIAN,BUFENXUEZHERENWEIGUOQIGAIGEDEMUBIAOSHIZHUIQIUZIYUANPEIZHIXIAOYIZUIDAHUAHEXIAOLVZUIYOUHUA,ZENGQIANGGUOQIBAOZHIZENGZHIDENENGLI。HUANGSHUHE(2014)RENWEI,BENLUNGUOQIGAIGEYAOJIAKUAITUIJINGUOYOUQIYEGUQUANDUOYUANHUAGAIGE,JIJIFAZHANHUNHESUOYOUZHIJINGJI,CUJINGUOYOUZIBENFANGDAGONGNENG、BAOZHIZENGZHI、TIGAOJINGZHENGLI。LINGYIBUFENXUEZHEZERENWEIGUOJIASHELIQIYEDEMUBIAOZAIYUMANZUSHEHUIDAZHONGDUIMOUXIECHANPINHUOFUWUDEXUQIU,GUOYOUQIYEBUNENGCHENGWEIXIANGSIYOUQIYENEIYANGDEJINJINZHUIQIUJINGJIMUBIAO(LVZHENGDENG,1995;HUANGSUJIAN、?YUJING,2006;YUJING,2008)。JIYUCIZHONGGUANDIAN,BUFENXUEZHERENWEIGUOQIGAIGEYINGGAIQUDEJINGJIXIAOYIYUSHEHUIXIAOYIDEPINGHENG,YIGUOYOUQIYEDEJINYIBUFAZHANDAIDONGSHEHUIZHENGTIFULISHUIPINGDETIGAO。WEIXIANGYUN(2013)RENWEI,GUOYOUQIYEGAIGEDEZUIZHONGMUBIAOSHIYAORANGGUOYOUZICHANHEQICHUANGZAODEJIAZHINENGGOUZHENZHENGLUOSHIDAOQUANGUORENMIN。

足球比分直播《JUEDING》TICHURANGFAZHANCHENGGUOGENGDUOGENGGONGPINGHUIJIQUANTIRENMIN,JIANGXIAYIBUGUOQIGAIGEDEZHONGDIANRENWUGUINAWEIJIAKUAIGUOYOUQIYEGUQUANDUOYUANHUAGAIGE、FAZHANHUNHESUOYOUZHIJINGJIHEWANSHANXIANDAIQIYEZHIDU,BUDUANZENGQIANGGUOYOUJINGJIHUOLI、KONGZHILI、YINGXIANGLI。YUCIQIANDEZHONGYANGWENJIANYAOQIUXIANGBI,“BUZAIKEYIYAOQIUGUOQIGUOZITILIANGSHANGDE‘DA’HEBIAOMIANXINGSHISHANGDE‘QIANG’,ERSHIYAOQIUTIGESHANGDE‘JIANKANG’HEKECHIXUFAZHANNENGLI。”??YINCI,BIZHEGENJUDUIXIANGGUANWENXIANHE《JUEDING》NEIRONGDEZONGJIE,JIANGXINYILUNGUOQIGAIGEDEMUBIAOGAIKUOWEI:ZAIZUODAZUOQIANGZUOYOUGUOYOUQIYEDETONGSHI,CHONGFENFAHUIGUOQIGAIGEZAISHENHUAJINGJITIZHIGAIGE、CUJINJINGJISHEHUICHIXUJIANKANGFAZHAN、TIGAORENMINSHENGHUOSHUIPINGSHANGDEYINDAOZUOYONG,TISHENGQIYEKECHIXUFAZHANNENGLI,TUIDONGJINGJIGENGYOUXIAOLV、GENGJIAGONGPINGHEGENGJIAKECHIXUFAZHAN,JINERTISHENGQUANMINFULI。

2、?新一輪國企改革的內容

2014NIAN7YUE15RI,GUOWUYUANGUOZIWEIXUANBUQIDONG“SIXIANGGAIGE”SHIDIAN,ZHENGSHILAKAILEXINYILUNGUOQIGAIGEDEXUMU。FENBIEZAIGUOJIAKAIFATOUZIGONGSI、ZHONGLIANGJITUANYOUXIANGONGSI、ZHONGGUOJIENENGHUANBAOGONGSIDENG6JIAZHONGYANGQIYEKAIZHANGUOYOUZIBENTOUZIGONGSI,HUNHESUOYOUZHIJINGJI,DONGSHIHUISHOUQUANJIJIJIANGONGZUO4XIANGGAIGESHIDIANGONGZUO。ZHE4XIANGGAIGESHIDIANSHIDUIJIAQIANGGUOYOUZICHANJIANGUAN、FAZHANHUNHESUOYOUZHIJINGJI、WANSHANGUOYOUQIYEGONGSIFARENZHILIJIEGOUJIJIAQIANGDUIGUOQIFUZERENZHONGDIANJIANDUDENGGAIGENEIRONGJINXINGDETANSUO。?ZHE4XIANGGAIGEJIEJUEDEZHENGSHIGUOQIGAIGEMIANLINDEZUIPOQIEWENTI,BINGQIEXIANGHULIANXI,QUEYIBUKE。

(1)JIAQIANGGUOYOUZICHANJIANGUANTIZHIJIANSHE。ZHIYOUJIANLIJIANQUANJIANDUGUANLIZHIDU,MINGQUEJIANDUGUANLIDECHENGXUJIZHIZEQUANXIAN,CAINENGWEIGUOYOUZICHANJIANLIYIDAOLITIFANGXIAN。YINCI,YAOQIANGHUADUIGUOYOUZICHANDEJIANGUAN,FANGZHIGUOYOUZICHANLIUSHI,BIXUXIADALIQIZHUAHAOZHIDUJIANSHE。ZAIGUOZIJIANGUANCENGMIAN,YAOQIUMINGQUEGUOZIWEIHEGUOYOUZIBENTOUZIGONGSIDEGUANXI,LIQINGZHIZEJIEMIAN,JIANGGUOZIWEIDEZHINENGXIANGYIGUANZIBENWEIZHUZHUANBIAN;ZAIGUOZIYUNYINGCENGMIAN,YAOMINGXIGUOYOUZIBENTOUZIGONGSIRUHEYOUXIAOFUWUGUOJIAZHANLVEMUBIAO,DIAOZHENGYOUHUAGUOYOUZIBENDETOUZIFANGXIANGHEZHONGDIAN,TIGAOGUOYOUZIBENDEYUNYINGXIAOLVHEXIAOYI。

(2)FAZHANHUNHESUOYOUZHIJINGJI。《JUEDING》TICHUDEHUNHESUOYOUZHIBUSHIYIBANYIYISHANGDEHUNHESUOYOUZHI,ERSHIZHIWOGUOGONGYOUZHIJINGJIYUFEIGONGYOUZHIJINGJIYIJILAODONGZHEZHIJIANDERONGHE。YINCI,GUOQIGAIGEGUOCHENGZHONGCHULEYAOGULIGUOYOUZIBENTOUZIXIANGMUYINRUFEIGUOYOUZIBENCANGUZHIWAI,HUANYAOJIJITANSUOHUNHESUOYOUZHIJINGJISHIXINGQIYEYUANGONGCHIGU。TONGSHI,JIANLIHUNHESUOYOUZHIQIYEYOUXIAOZHIHENG、PINGDENGBAOHUDEZHILIJIEGOU,BINGJIANLIWANSHANDUIHUNHESUOYOUZHIQIYEDEYOUXIAOJIANGUANJIZHI。

足球比分直播(3)WANSHANGUOYOUQIYEGONGSIFARENZHILIJIEGOU。WANSHANDEFARENZHILIJIEGOUCUJINQIYEXINGCHENGQINGCHUDELIYIJIZHI、JUECEJIZHIHEJIANDUJIZHI,NENGGOUYOUXIAOFANGZHIGUOYOUQIYEGAOJIGUANLIRENYUANLANYONGZHIQUANDEXINGWEI,QUEBAOQIYESHENGCHANJINGYINGHUODONGYOUXU、YOUXIAOJINXING。ERWANSHANGUOQIFARENZHILIJIEGOU,YAOQIUJINYIBUMINGQUEGUOZIWEIYUDONGSHIHUIDEZHIZEQUANXIAN,JIANGGUOZIWEIYIFALVXINGCHUZIRENZHIZEHEDONGSHIHUIZIZHUJUECEYOUJIJIEHEQILAI;JIANLIZHIYEJINGLIRENZHIDU,GENGHAOFAHUIQIYEJIAZUOYONG;JIANLICHANGXIAOJILIYUESHUJIZHI,QIANGHUAGUOYOUQIYEJINGYINGTOUZIZERENZHUIJIU;GUOYOUQIYEHELIZENGJIASHICHANGHUAXUANPINBILI,HELIQUEDINGBINGYANGEGUIFANGUOYOUQIYEGUANLIRENYUANXINCHOUSHUIPING、ZHIWUDAIYU、ZHIWUXIAOFEI、YEWUXIAOFEI。

足球比分直播(4)JIAQIANGDUIGUOQIFUZERENDEZHONGDIANJIANDU。GUOQIFUZERENCHUYULINGDAOBANZIDEZHONGXINDIWEI,QIXINGWEI、JUECEDUIQIYEDEFAZHANJUYOUZHONGYAODEYINGXIANG,GUOQIGAIGEGUOCHENGZHONGJIYAOCHONGFENFAHUIFUZERENZAIZHUABANZI、DAIDUIWU、GANSHIYEZHONGDEJIJIZUOYONG,YOUYAOFANGZHIQILANYONGQUANLI、CHUXIANFUBAI。YINCI,ZHUAHAODUIFUZERENDEJIANDU,DUIYUCUJINDANGFENGLIANZHENGJIANSHEHEFANFUBAIGONGZUO,QIZHUGUANJIANXINGDEZUOYONG。ZHEJIUYAOQIUJINYIBUQIANGHUADUIQIYEZHUYAOFUZERENHELINGDAOBANZIJIQICHENGYUANDEJIANDU,ZENGQIANGJIANDUDEXIANGDUIDULIXING、QUANWEIXINGHEYOUXIAOXING,JIAQIANGDUIQIYEDANGFENGJIANSHEHEFANFUBAIGONGZUODEXITONGLINGDAO,TUIDONGGUOYOUQIYEFANFUBAITIZHIJIZHICHUANGXIN。

二、國有企業履行社會責任的重要性

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1、履行社會責任是國企改革的重要內容

GUOQIGAIGEDEBENZHISHILISHUNQIYEYUZHENGFU、QIYEYUSHEHUIDEGUANXI,SHENZHIYUDENG(2008)RENWEI,GUOQIGAIGEDEZHONGDIANSHIGAIBIANGUOYOUQIYECHUANTONGDEGUANLIMOSHI。LVXINGSHEHUIZERENYAOQIUQIYEZHENGQUERENSHIZISHENYUSHEHUIDEGUANXI,MINGQUEQIYEZAIJINGJISHEHUIFAZHANZHONGDEJIAOSEDINGWEI,ZHEZAIBENZHISHANGKEYIKANZUOYIZHONGJIEDINGQIYEYUSHEHUIGUANXIDEZHIDUANPAI。GUOYOUQIYELVXINGSHEHUIZEREN,BIRANSHEJIDAOJIANLIFUHESHEHUIZERENLINIANYAOQIUDETIZHIJIZHI,ZHIJIEYINGXIANGDAOQIYECHANQUANGUANXI、ZUZHIXINGSHI、LINGDAOZHIDU、GUANLITIZHIHEJINGYINGJIZHIDENGDEGOUJIANHEFAZHAN,GAIBIANGUOQIDECHUANTONGGUANLIMOSHI,ERLVXINGSHEHUIZERENYESHITUIDONGQIYEZHIDUCHUANGXIN、GUANLICHUANGXINHEYEWUCHUANGXINDEZHONGYAODONGLI。YINCI,TUIJINGUOYOUQIYESHEHUIZERENJIANSHE,SHIGUOQIGAIGEDEZHONGYAONEIRONG,YESHISHENHUAGUOQIGAIGEDEZHONGYAOTUJING,SHIJIANSHEZHONGGUOTESEXIANDAIGUOYOUQIYEZHIDUDEZHONGYAOHUANJIE,ZHIYOUBUDUANZENGQIANGSHEHUIZERENJIANSHE,CAINENGQUANMIANTISHENGQIYEJINGZHENGLI。

2、履行社會責任促進提升改革效率

XINYILUNGUOQIGAIGEZHILIYURANGQIYECHENGWEIZHENZHENGDESHICHANGZHUTI,TISHENGSHENGCHANYAOSULIYONGXIAOLVJIGUOYOUQIYESHENGCHANJINGYINGXIAOLV。YIFANGMIAN,BAZIJINCONGGUOSHENGCHANNENGXINGYEZHONGJIEFANGCHULAI,TUIDONGSHENGCHANYAOSUGENGDUODIJINRUZHANLVEXINXINGCHANYE,CUJINZIYUANYOUHUAPEIZHI;LINGYIFANGMIAN,ZHONGDIANTUIJINJIANLIJIANQUANGUOYOUQIYEZHILIJIEGOU,YICIJIAQIANGDUIJINGYINGZHEDEJILIHEYUESHU,CONGERTISHENGQIYEXIAOLVHEYEJI。GUOYOUQIYEZIJUELVXINGSHEHUIZEREN,YOUXIAOGUANLIZISHENYUNYINGDUISHEHUIHEHUANJINGDEYINGXIANG,TONGCHOUJIANGULIYIXIANGGUANFANGQIWANG,XIEDIAOTUIJINQIYEYUSHEHUIDEKECHIXUFAZHAN,WEIQIYEFAZHANYINGZAOHEXIEDENEIWAIBUHUANJING,TIGAOXINXIDEQUANMIANXING、CUJINJUECEGENGYOUXIAOGUO、TISHENGJUECEZHIXINGLV,LIYUDIAODONGYIQIELILIANGCUJINQIYEZISHENFAZHAN,TIGAOQIYEJINGYINGXIAOLV。TONGSHI,GUOYOUQIYEZUOWEIWOGUOJINGJIDEZHIZHU,LVXINGSHEHUIZERENLIYUMIBUCHANQUANGUANXIBUQINGXI、FALVJIZHIBUGUIFANHEZHENGFUJIANDUBUWANSHANDEQUEXIAN,GUIFANSHICHANGYUNXING,TISHENGZHENGTIJINGJIXIAOYI。

3、履行社會責任利于維護社會公平

足球比分直播GUOQIDEGUOYOUXINGZHIJUEDINGLETAYAOZHUIQIULIRUN,DANBUNENGJIANGZHUIQIULIRUNZUOWEIWEIYIMUBIAO,ZHUIQIULIRUNZUIZHONGSHIWEIZENGJINQUANMINFULI。GUOYOUQIYEZUOWEIWOGUOSHEHUIZHUYIZHIDUDEJINGJIJICHU,SHISHEHUIZHUYIJINGJIGAIGEFANGXIANGDEJIBENBAOZHANG,SHITUIDONGJINGJIGENGYOUXIAOLV、GENGJIAGONGPINGHEGENGJIAKECHIXUFAZHANDEYINDAOLILIANG,SHIJIEJUESHEHUIMAODUN、BAOZHANGRENMINGONGTONGFUYUDEZHONGYAOLILIANG。QISHEHUIXIAOYIGAOYUJINGJIXIAOYIDETEXINGJUEDINGLEGUOQIGAIGEYAOYISHIXIAN、CUJINSHEHUIGONGPING,TISHENGSHEHUIXIAOYIZUOWEIGENBENCHUFADIANHEZUIZHONGLUOJIAODIANLAITUIJIN。GUOYOUQIYELVXINGSHEHUIZEREN,YUSIYINGQIYEPINGDENGSHIYONGYAOSU、CANYUJINGZHENG,JIANLIZHENGQUECHULIGEZHONGLIYIGUANXIDEXIEDIAOJIZHI,GONGPINGDUIDAIMEIYIGELIYIXIANGGUANFANGBINGTONGCHOUJIANGULIYIXIANGGUANFANGDEQIWANGYUKECHIXUFAZHANYAOQIU,CONGERCUJINLIYIXIANGGUANFANGFAZHAN,SHIXIANQIYEYULIYIXIANGGUANFANGGONGTONGFAZHAN,WEIHUSHEHUIGONGPINGWENDING。

三、ISO26000對新一輪國企改革的影響

新一輪國企改革旨在推進國有企業本身發展的同時,推動經濟社會全面協調可持續發展,這就要求在國企改革過程中實現公平與效率的統一。而ISO26000統一了社會責任的定義、明確了社會責任的原則、闡述了社會責任確認和利益相關方參與的基本實踐、界定了社會責任的核心主題、描述了將社會責任融入組織戰略和日常活動的方法(黎友煥、文志芳,2011),為國企的社會責任建設提供了行為準則及實踐指導,為新一輪國企改革提供了新的切入點。

1、?ISO26000為國企改革提供基本標準

ISO26000MINGQUELEFUZEZHI、TOUMINGDU、DAODEXINGWEI、ZUNZHONGLIYIXIANGGUANFANGLIYI、ZUNSHOUFALVFAGUI、ZUNSHOUGUOJIXINGWEIGUIFANJIZUNZHONGRENQUAN7XIANGSHEHUIZERENYUANZE,ZHIZAIWEIQIYEJIQITAYIQIESHEHUIZUZHITIGONGZAITEDINGQINGKUANGXIAGONGRENDEZHENGQUEDEGUIZE、BIAOZHUNLAIGUIFANQIZERENXINGWEI。ZAIGUOQIGAIGEDEGUOCHENGZHONG,DUANQIMUBIAOYUCHANGQIMUBIAO、JUBULIYIYUQUANJULIYINANMIANFASHENGCHONGTU,GAIGESHIYENANMIANYUDAOGESHITIAOZHAN,RUGUOMEIYOUGUIFANQIYEXINGWEIDEBIAOZHUNCHUTAI,QIYEJUECEZHEJIYIZUOCHUCUOWUDEPANDUAN。ERISO26000DESHEHUIZERENYUANZEWEIGUOQIGAIGETIGONGLEJIYUSHEHUIZERENJIAODUDEXINGWEIZHUNZE,YONGYIPANDUANQIYEXINGWEISHIFOUKEXUE、HELI,SHIFOUPINGHENGLEXIAOLVYUGONGPINGZHIJIANDEGUANXI,SHIFOULIYUQIYEDEKECHIXUFAZHAN,QUEBAOGUOQIGAIGEBUHUIPIANLIYUANYOUGUIDAO。

2、?ISO26000為國企改革提供新方向

足球比分直播ISO26000CHANSHULESHEHUIZERENQUERENHELIYIXIANGGUANFANGCANYUZHELIANGDASHEHUIZERENJIBENSHIJIAN,ZHICHUZUZHIYINGLEJIEQUERENZUZHIHUODONGDUISHEHUI、HUANJINGCHANSHENGDEYINGXIANG,GENJUZUZHIFAZHANZHUANGKUANGJIFAZHANJIEDUANQUEREN、DIAOZHENGYUZISHENXIANGGUANDEHEXINYITI,SHIBIELIYIXIANGGUANFANGJIQIQIWANG,BINGJIAQIANGLIYIXIANGGUANFANGCANYU,WEIXINYILUNGUOQIGAIGEFAZHANHUNHESUOYOUZHIJINGJI、JIAQIANGGUOZIJIANGUAN、WANSHANFARENZHILIJIEGOU、JIAQIANGDUIFUZERENDEJIANDUDENGNEIRONGTIGONGZHIDAO。ISO26000DUIHEXINZHUTISHIBIEJILIYIXIANGGUANFANGCANYUDECHANSHUBAOHANYIXIALIANGDIAN:DI

YI,QIYEFAZHANZHUANGKUANGBUTONG,GEHEXINYITIDEYINGXIANGLIBUTONG,QIYEYAOGENJUYUNYINGQINGKUANGBUDUANDIAOZHENGHEXINYITIBINGJUYIJINXINGJINGYINGJUECE、KAIZHANQIYEHUODONG,ZHEWEIGUOQIGAIGETIGONGLEDONGTAIZHINAN,QIYEGENJUZISHENQINGKUANGDUISIXIANGGAIGEMUBIAOJINXINGPAIXU,ZHUZHONGTUIJINHEXINGAIGERENWUKAIZHAN,BINGGENJUQIYEJINGYINGZHUANGKUANGJIGAIGEJINXINGQINGKUANGSHISHIDIAOZHENGGAIGEDECEZHONGDIAN;DIER,LIYIXIANGGUANFANGDECANYUWEIQIYEJUECETIGONGXINXIJICHU,CUJINQIYEKEXUEJUECE,QIYEYAOJIAQIANGYULIYIXIANGGUANFANGGOUTONG,ZAIJINGYINGHUODONGZHONGCHONGFENKAOLVLIYIXIANGGUANZHEDEJIANYI、WEIHULIYIXIANGGUANFANGQUANYI,ZHEWEIGUOQIGAIGEGUOCHENGZHONGSHIXIANGEXIANGGUANFANGDELIYIJUNHENGTIGONGLEZHIDAO,YOUQIDUIHUNHEZHISUOYOUZHIJINGJIDEFAZHANJUYOUZHONGYAOCANKAOYIYI。ZHELIANGDIANGUANCHUANYUQIYEJINGYINGGEGEHUANJIE,GUANCHUANYUGUOQIGAIGEZHENGGEGUOCHENG,DAPOLECHUANTONGQIYEJINGYINGMOSHIJIGUANLISIWEI,WEIQIYEGUANLITIGONGLEXINSILU,WEIGUOQIGAIGETIGONGLEYIGEXINDEFANGXIANG。

3、ISO26000為國企改革提供具體指南

ISO26000ZHUZHONGCHANSHULESHEHUIZERENRONGRUDAOZUZHIGUANLITIXIDEZHINAN,TONGSHI,JIEDINGLEZUZHIGUANLI、RENQUAN、LAOGONGSHIJIAN、GONGPINGYUNYINGSHIJIAN、HUANJING、XIAOFEIZHEWENTI、SHEQUCANYUHEFAZHAN7DASHEHUIZERENHEXINZHUTI,BINGFUYOUHEXINZHUTIDEXIANGGUANYITI,ZHEXIEDOUKEYIJUTIYUNYONGYUGUOQIGAIGEDEGEGEFANGMIAN。JIAQIANGGUOYOUZICHANJIANGUANTIZHIJIANSHE、GUOQIFARENZHILITIZHIJIANSHEKECANKAOSHEHUIZERENRONGRUZUZHIZHINAN,JIANGSHEHUIZERENRONGRUQIYERICHANGJINGYING,QUANMIANTISHENGQIYESHEHUIZERENGUANLISHUIPING,JIANGSHEHUIZERENNARUQIYEJUECEGUOCHENG,CONGSHEHUIZERENJIAODUGUIFANGUOYOUZICHANGUANLI、WANSHANQIYENEIBUZHILI。JIAQIANGGUOQIFUZERENDEZHONGDIANJIANDU、FAZHANHUNHESUOYOUZHIJINGJICANKAOGONGPINGYUNYINGSHIJIANZHUTI,YIFANGMIAN,JIAQIANGQIYELIANZHENGJIANSHE,JIANCHIFANFUBAI、FANLONGDUAN,FAHUIQIYEFUZERENDEMOFANXIAOYING。LINGYIFANGMIAN,JIJIYINRUFEIGONGYOUZIBENCANGU,GONGPINGCANYUSHICHANGJINGZHENG,BINGZAICIJICHUSHANGXUNQIUYOUSHIHUBU,JIAQIANGGONGYINGLIANSHEHUIZERENJIANSHE。CANZHAORENQUAN、LAOGONGSHIJIAN、HUANJING、XIAOFEIZHEWENTIDENGHEXINZHUTI,QUANMIANJIAQIANGGUOQISHEHUIZERENJIANSHE,WEIGUOQIFAZHANYINGZAOLIANGHAODENEIWAIBUHUANJING,JIFAQIYECHUANGZAOLIYUNINGJULI,WEIGUOQIGAIGEDESHUNLIJINXINGDIANDINGJIANSHIDEJICHU。

四、ISO26000視角的國企改革思路

足球比分直播LVXINGSHEHUIZERENSHIGUOYOUQIYEJINGYINGFAZHANDETIANRANSHIMING,YESHIKECHIXUFAZHANDAHUANJINGXIAXINDEYAOQIU。ZAIGUOQIGAIGEZHONGCHENGDANSHEHUIZEREN,YAOQIUGUOQIJIANGSHEHUIZERENGUANCHUANDAOGUIFANJINGYINGJUECE、ZICHANBAOZHIZENGZHI、GONGPINGCANYUJINGZHENG、TIGAOQIYEXIAOLV、ZENGQIANGQIYEHUOLIDENGQITANEIRONGZHONG,BINGXIEDIAOHAO、PINGHENGHAOQIYENEIWAIBULIYIXIANGGUANFANGDEGUANXI。JIANGISO26000DE7DASHEHUIZERENHEXINZHUTIJISHEHUIZERENRONGRUZUZHIDEZHINANYINGYONGYUXINYILUNGUOQIGAIGEDUIYUTISHENGGUOQIKECHIXUFAZHANNENGLIJUYOUZHONGYAOYIYI。

1、?將社會責任融入企業經營

CHENGDANSHEHUIZERENSHIXIAYIBUGUOQIGAIGEDEZHONGDIAN,SHIJINYIBUSHENHUAGUOQIGAIGEDEZHUYAONEIRONGHEZHONGYAOTUJING,ERXINYILUNGUOQIGAIGEQIANGDIAOJIAQIANGGUOZIJIANGUANTIZHIJIANSHE、WANSHANGUOQIFARENZHILIJIEGOU,ZAIQIYEJINGYINGGUOCHENGZHONGRONGRUSHEHUIZERENLINIAN,YOULIYUJIANCHENGGENGJIAKEXUE、HELIDEGUOZIJIANGUANJIQIYEZHILIJIZHI。ISO26000ZHUZHONGCHANSHULESHEHUIZERENRONGRUZUZHIZHINAN,DUIZUZHILEJIEZISHENTEZHENGJISHEHUIZERENGUANXI、LIJIEZUZHISHEHUIZEREN、SHEHUIZERENRONGRUZUZHISHIJIAN、SHEHUIZERENGOUTONG、TIGONGSHEHUIZERENKEXINDU、SHENHEHEGAIJINZUZHISHEHUIZERENXINGWEIDENGNEIRONGJINXINGLEXIANGJINXUSHU,CHONGFENKENDINGLEJIANGSHEHUIZERENRONGRUZUZHIDEZHONGYAOXING,WEIGUOYOUQIYEGUANCHELUOSHISHEHUIZERENTIGONGCANKAO。

CANZHAOSHEHUIZERENRONGRUZUZHIZHINAN,GUOYOUQIYEYAOJIANGSHEHUIZERENRONGRUJINGYINGFAZHAN,SHOUXIANYAOSHIBIESHEHUIZERENHEXINYITIHELIYIXIANGGUANFANGQIWANG,MINGQUEGUOQIZAITUIDONGGUOJIAJINGJIFAZHANYUSHEHUIJINBUZHONGDEZHUDAODIWEI,TISHENGSHEHUIZERENYISHIJILVXINGSHEHUIZERENDESHIJIANNENGLI。TONGSHI,JIANGSHEHUIZERENLINIANRONGRUQIYEGUANLI、ZUZHIZHINENGZHONG,JIANLIWANSHANSHEHUIZERENGUANLIZHIDUJIZUZHITIXI,JIAQIANGYULIYIXIANGGUANFANGDESHEHUIZERENGOUTONG,TONGGUODINGQIFABUSHEHUIZERENBAOGAO、KAIZHANCHANGYIHUODONG、CANYUXINGYEXIEHUIDENGFANGSHITISHENGSHEHUIZERENGONGXINLI,BINGJIANLIWANSHANNEIBUSHEHUIZERENZHIBIAOTIXIZHIDAO、SHENHEQIYEZISHENSHEHUIZERENSHIJIANHUODONG。GUIFANJINGYINGJUECE,MINGXIGUOYOUZIBENYOUXIAOFUWUGUOJIAZHANLVEDEMUBIAO,DIAOZHENGYOUHUAGUOYOUZIBENDETOUZIFANGXIANGHETOUZIZHONGDIAN,ZUODAOJUECEGUOCHENGZHONGJINGJI、HUANJINGHESHEHUIXIAOYIMUBIAODIWEITONGDENG,XINGCHENGKEXUEJUECEJIZHI,BAOZHANGGUOJIAQUANYI。JIANLIJIANQUANLIYIXIANGGUANFANGCANYUJIZHI,ZAIJUECEGUOCHENGZHONGCUJINLIYIXIANGGUANFANGDUOFANGCANYU,GEGEHUANJIEDUILIYIXIANGGUANFANGJINZE,SHIXIANJUECECHENGGUODEDUOFANGGONGYING。

2、公平參與市場競爭

GONGPINGJINGZHENGJINGZHENGSHISHICHANGJINGJIDEJIBENTEZHENG,GONGPINGGUANGFANDEJINGZHENGCUJINCHUANGXINHEGAOXIAO,JIANGDICHANPINHEFUWUCHENGBEN,CUJINJINGJIZENGCHANGHERENMINSHENGHUOSHUIPINGTISHENG。ZAIXINXINGSHIXIA,SHEHUIGONGZHONGDUIGUOYOUQIYEGAIGEDEQIDAI,BUZAIJINXIANYURUHEJINYIBUZUODAZUOQIANG,ERGENGJIAGUANZHURUHEDAPOLONGDUAN,SHIGUOYOUQIYEYUFEIGONGQIYEGONGPINGJINGZHENG,FAHUIZHENGQUEDEZHUDAOZUOYONGDENG。ISO26000DEGONGPINGYUNYINGSHIJIANZHUTIBAOHANFANFUBAI、FUZERENZHENGZHICANYU、GONGPINGJINGZHENG、TISHENGSHEHUIZERENZAIJIAZHILIANZHONGDIWEIJIZUNZHONGCAICHANQUAN5DAYITI,WEIQIYEGONGPINGCANYUSHICHANGJINGZHENGTIGONGLEXIANGJINZHIDAO。

CANZHAOGONGPINGYUNYINGSHIJIANZHUTI,GUOYOUQIYEJIAQIANGDUIFUZERENDEZHONGDIANJIANDU,JIANLIHEWANSHANYOUXIAODEFANFUBAIJIZHI,JIAQIANGQIYENEIBULIANZHENGJIANSHE,BINGZAIGONGYINGLIANFANWEINEITISHENGFANFUBAIYISHI,YICIDUJUEGAIGEGUOCHENGZHONGDETANWUFUBAIXIANXIANG。YIFUHEJINGZHENGFAGUIDEFANGSHICONGSHIYUNYINGHUODONGHEKAIZHANHEZUO,ZHIDINGXIANGGUANGUIZHANGZHIDUGUIBIBUZHENGDANGJINGZHENG,ZHICHIFANLONGDUANFANQINGXIAOXINGWEI,TIGAOYUANGONGGONGPINGJINGZHENGYISHI,BINGJIANGGONGPINGJINGZHENGDELINIANRONGRUJIAZHILIAN,TUIJINQITAZUZHIDEGONGPINGJINGZHENGXINGWEI。YUQITASHICHANGZHUTIZAISHICHANGZHUNRU、YAOSUZHIPEINENGLIDENGFANGMIAN,ZUODAOJIHUIJUNDENG、GUIZEPINGDENG、LIYIDUIDENG,GONGPING、GONGKAI、GONGZHENGDIYINRUSHICHANGZIBENCANGU,ZAIGONGPINGJINGZHENGDEJICHUSHANGHUANGAILIZUYUZISHENYOUSHI,LIANHETONGXINGQIYEHUOHEZUOHUOBANZUODAOYOUSHIHUBU、HEZUOGONGYING。

3、?維護利益相關方權益

足球比分直播XINYILUNGUOQIGAIGEJIJITUIJINHUNHESUOYOUZHIJINGJIFAZHAN,ZAIGONGYOUZHIJINGJINEIBUYINJINFEIGONGYOUZHIJINGJIHEFEIGUOYOUJINGJI,CONGERDAOZHIZHONGDUOSHICHANGCANYUZHEJIDUOYUANLIYIZHUTIDECUNZAI,PINGHENGGEXIANGGUANFANGLIYISHIGAIGENENGGOUSHUNLIWENBUTUIJINDEQIANTI,YINCI,WEIHULIYIXIANGGUANFANGQUANYI、PINGHENGGEXIANGGUANFANGLIYI、JIAQIANGYULIYIXIANGGUANFANGGOUTONGXIANDEYOUWEIZHONGYAO。ISO26000DUISHEHUIZERENDEQUERENHELIYIXIANGGUANFANGCANYUSHIJIANYIJI7DAHEXINZHUTIDESHUOMINGCONGGEGEFANGMIANTIXIANLEYULIYIXIANGGUANFANGHEXIEGONGYING、GONGTONGFAZHANDEZHONGYAOXING,WEIGUOQIZAIGAIGEGUOCHENGZHONGDELIYIXIANGGUANFANGQUANYIBAOHUTIGONGZHIDAO。

GUOYOUQIYEZAIGAIGEGUOCHENGZHONGWEIHULIYIXIANGGUANFANGQUANYI,YAOGENGJIAZHUZHONGMANZULIYIXIANGGUANFANGXIANSHISUQIU,BINGJIAQIANGYULIYIXIANGGUANFANGGOUTONG,ZENGJIALIYIXIANGGUANFANGCANYU,TISHENGLIYIXIANGGUANFANGDUIYUQIYEDERENTONGGAN。JIJIYINRUFEIGUOYOUZIBENCANGU,BINGTANSUOJINXINGQIYEYUANGONGCHIGU,XINGCHENGZIBENSUOYOUZHEHELAODONGZHELIYIGONGTONGTI。JIANLIGONGPINGDEJILIJIZHI,ZENGJIASHICHANGHUAXUANPINBILI,HELIFENPEIYUANGONGXINCHOU、GUIHUAZHIWUDAIYU。JINERCHONGFENDIAODONGHEYOUXIAOTONGCHOULIYIXIANGGUANFANGDEYOUSHIZIYUAN,WEIQIYEFAZHANYINGZAOSHIDANGDENEIWAIBUHUANJING,TISHENGQIYESHIYINGNENGLI、ZENGQIANGQIYENINGJULI。

足球比分直播GUOYOUQIYEDEGAIGEBIXUJIANLIQIGUOYOUQIYESHEHUIZERENTIXI。GUOYOUQIYEDESHEHUIZERENJUYOUDUOYANGXINGHECHAYIXING,?BAOKUOSHEHUIYIWUHESHEHUIQIWANGLIANGGECENGCI,?BINGBEIQUFENWEIJIBENZERENHEYANSHENZERENLIANGDALEIXING。BENWENCONGJIBENZERENHEYANSHENZERENDEJIAODUCHUFA,?GOUJIANLEYIGEJIAOWEIQUANMIANDEGUOYOUQIYESHEHUIZERENTIXI,?FENBIEZHICHULEGUOYOUQIYEDUIYUANGONG、XIAOFEIZHE、GONGYINGSHANG、ZHAIQUANREN、HUANJINGYUZIYUANBAOHUYUHELILIYONG、SUOZAISHEQU、CISHANSHIYEHEZHENGFUDEJIBENZERENHEYANSHENZEREN。SUOYOUDEGUOYOUQIYEDOUBIXUZIJUELVXINGSHANGSHUBAGEFANGMIANDEJIBENZEREN,?BINGQIEJIJIZHUDONGDEQUCHENGDANYANSHENZEREN。

4、?動態調整核心社會責任議題

GUOYOUQIYEYINGGAICHENGDANYUZISHENNENGLIXIANGYINGDESHEHUIZEREN,ZHENGRUWEIFENG(2000)SUOZHI,GUOYOUQIYECHENGDANSHEHUIZEREN,BINGBUYIWEIZHUYOUCIDANFUQILEDUISHEHUIWUQIONGWUJINDEYIWUHEFUDAN。YINCI,ZAIXINYILUNGAIGEGUOCHENGZHONG,GUOYOUQIYEYAOGENJUZISHENJINGYINGZHUANGKUANGBUDUANDIAOZHENGSHEHUIZERENHEXINYITI,JIANGLVXINGSHEHUIZERENYUZISHENFAZHANXIANGJIEHE。GENJUISO26000SHEHUIZERENQUEDINGJILIJIEZUZHISHEHUIZERENTIAOKUAN,GUOYOUQIYESHOUXIANXUYAOSHUXI7XIANGSHEHUIZERENHEXINZHUTIDEXIANGGUANYITI,TONGGUOBIJIAO、SHENHE,QUEDINGYUQIYEJUECE、HUODONGXIANGGUANDEZHONGYAOYITI,BINGDUIHEXINSHEHUIZERENYITIJINXINGPAIXU,YIJUXIANGGUANYITIQUEDINGZHONGDIANSHIXIANG,SHEZHIYOUXIANSHIXIANGJIYOUXIANXUANZESHIXIANG,BINGGENJUQIYEJINGYINGQINGKUANGDINGQISHENCHAHEGENGXIN。ZAIGAIGEGUOCHENGZHONG,GUOQICHULEGENJUZISHENJINGYINGQINGKUANGWAI,HUANXUGENJUGAIGETUIJINDECHENGDUHEGUOJIAFAZHANMUBIAOLAIBUDUANDIAOZHENGHEXINSHEHUIZERENYITI。

ZHEJIUYAOQIUGUOYOUQIYESUIZHUZISHENFAZHAN,KAOLVQIYEJINGYINGDUILIYIXIANGGUANFANGYINGXIANGDEBIANDONG,YOUCIQUEDINGYUZISHENXIANGGUANDEHEXINSHEHUIZERENYITI。LIRU,ZAIANQUANSHENGCHANZHIDUBUWANSHANDESHIQI,QIYEYAOJIANGJIAQIANGANQUANSHENGCHANZAIFANGZAIYITIPAIXUDEQIANLIE,ERSUIZHUQIYEANQUANSHENGCHANJIANSHEBUDUANWANSHAN,KEYIDIAOZHENGQIPAIXU,JIANGQITAGENGJIAZHONGYAODEYITITIQIAN。TONGSHI,GUOYOUQIYEYAOGENJUGUOJIAJINGJISHEHUIFAZHANDEXINGSHILAIDIAOZHENGHEXINYITI。RUTONG90NIANDAIDAOXIANJIEDUAN,GUOYOUQIYESHEHUIZERENHEXINYITIJINGLIBAOZHENGWUZIGONGYING——BAOZHENGWUZIGONGYING、SHENHUAGAIGE——BAOZHENGWUZIGONGYING、SHENHUAGAIGE、TIGAOHEXINJINGZHENGLIDEBIANGENGGUIJI,XINYILUNGUOQIGAIGEZHONG,GUOYOUQIYEYEYINGZUNXUNSHENHUAGAIGE、TIGAOHEXINJINGZHENGLI——SHENHUAGAIGE、TIGAOHEXINJINGZHENGLI、HUIKUISHEHUIDEZERENGUIJI,BUDUANTISHENGQIYEZISHENSHEHUIZERENSHUIPING,TUIJINQIYEYUSHEHUIGONGTONGJINBU。

參考文獻

足球比分直播[1]LIUZANGYAN.MINYINGQIYESHEHUIZERENYANJIU[M].ZHEJIANG:ZHEJIANGDAXUECHUBANSHE,2010.

[2]?Shleifer,Andrei.State?versus?Private?Ownership[J].The?Journal?of?Economic

足球比分直播?Perspective,1998,12(4).

足球比分直播[3]?OECD.OECD?Guidelines?on?Corporate?Governance?of?State-owned?Enterprises[R].2014-06-13.

足球比分直播[4]?HUANGSHUHE.GUOYOUQIYEGAIGEZAISHENHUA[J].QIUSHI,2014(3).

足球比分直播[5]?LVZHENG,JINBEI,ZHANGSHIXIAN,WANGKONG.LUNGUOYOUQIYEYUSHICHANGJINGJIDEJIANRONGXINGHEMAODUNXING[J].ZHONGGUOGONGYEJINGJI,?1995(2).

足球比分直播[6]?HUANGSUJIAN,YUJING.GUOYOUQIYEDEXINGZHI、MUBIAOYUSHEHUIZEREN[J].ZHONGGUOGONGYEJINGJI,2006(2).

[7]?YUJING.ZOUCHUGUOYOUQIYELILUNFENZHENGDECONGLIN:YIGEGUANYUGUOYOUQIYEMUBIAO、JIXIAOHEZHILIWENTIDEZONGHEFENXI[J].ZHONGGUOGONG

足球比分直播YEJINGJI,2008(1).

[8]?WEIXIANGYUN.GUOQIGAIGEXINSILU[M].DIANZIGONGYECHUBANSHE,2013.

[9] ?SHENZHIYU,LIUXINGGUO,ZHOUXIAOHU.JIYUSHEHUIZERENDEGUOYOUQIYEGAIGEYANJIU[J].ZHONGGUOGONGYEJINGJI,2008(9).

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[11]?WEIFENG.GUOYOUQIYEZHUANXINGYUQIYESHEHUIZEREN[J].SHENGCHANLIYANJIU,2000(3).

 

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